Hargreaves Lansdown chose to work with Mubaloo to develop their mobile strategy and put financial trading information in the palm of users' hands. The task was to integrate with Hargreaves Lansdown’s trading platform and select suitable functionalities from the website to develop an data-rich, multi-platform app that would be easy to use.
Our Solution
This native iPhone and Android app is a financial trading app that enables the user to buy and sell stocks and shares on Hargreaves Lansdown’s live trading platform. The app offers an abundance of financial information and expert advice with various investment guides to apply for. It also offers intelligence about individual funds and their key features so that users can be better equipped to make various decisions on suitable deals for them.
The app enables users to create watchlists to track their portfolio and even create ‘dream’ watchlists so that they can watch their selected stocks and shares fluctuate and see the impact it would have should they wish to make a real deal.
The app has been designed for both Android and iPhone with subtle UI differences to create an exceptional user experience.
Conclusion
This app has been developed as a brand extension, and gives users another channel to buy and sell stocks and shares and find out real time information about the financial marketplace. HL Live is a great example of how an app can integrate with a back-end platform and how this rich data can be used and displayed to deliver a high quality user experience.
Client Testimonial
"Mubaloo have delivered exactly what we were looking for; a ground breaking mobile app which would enable our clients to enjoy simple, flexible access to the markets and to their investment wherever and whenever they want."
Chris Worle, Head of Online Services
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