Objective:
Monocle wanted to develop a new iPhone app that would launch Monocle’s new radio station, Monocle 24.
Solution:
Monocle 24 enables users all over the world to listen to the new radio station both live and at a later stage via their playlist. Key features include a Timeshift browser, travel guide and weather forecast.
Results:
In its first month, Monocle 24 was downloaded over 5,000 times and was listed as Number 1 in the News Category on iTunes in its first week.
