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Tablets: The opportunity for marketeers

The tablet market was virtually non-existent two years ago, but all that changed with the launch of the iPad. Since then, Apple has sold more than 55m iPads, and with other manufacturers launching their own tablet PCs, this means that a significant proportion of users are accessing the internet via tablet devices.

The tablet market was virtually non-existent two years ago, but all that changed with the launch of the iPad. Since then, Apple has sold more than 55m iPads, and with other manufacturers launching their own tablet PCs, this means that a significant proportion of users are accessing the internet via tablet devices.

Source: Econsultancy

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