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UK consumers willing to pay £4.20 a month for digital banking

Consumers in the UK would be willing to pay around £4.20 a month for digital banking services, according to a survey from PricewaterhouseCoopers. 66 per cent, meanwhile, would be willing to pay for a Twitter or Facebook notification of a transaction.

Consumers in the UK would be willing to pay around 4.20 a month for digital banking services, according to a survey from PricewaterhouseCoopers. 66 per cent, meanwhile, would be willing to pay for a Twitter or Facebook notification of a transaction.

Source: Mobile Marketing Magazine

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