We’ve just come across this brilliant infographic from Nielsen and wanted to share! The Media Universe infographic is based on the U.S. Consumer Usage Report for 2012 and shows how people in the U.S are consuming media through different devices and platforms.

According to the recent U.S. report, smartphone owners make up the majority of mobile phone subscribers with 56% owning a smartphone The report also shows that Apple and Android combined own 88% of the smartphone marketshare.

As more and more people are consuming media digitally, mobile devices will continue to become our entertainment centres, our music collections and our libraries, as well as our workplaces and social networks.

View Nielsen’s State of the Media: U.S. Consumer Usage Report 2012. 

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