Why implement a user centric approach to mobile strategy

In this video, JP Luchetti, Consultancy Director at Mubaloo discusses why companies need to adopt a user centric approach to mobile strategy.┬áRather than focus on business goals, JP argues that companies should focus on end users, because it’s about...

Mobile app strategy to drive change

This white paper explores how, with the continuing evolving digital era, mobile strategy can help companies to embrace new ways of working in order to drive change. Mobile Strategy enables companies to adapt to the evolution of business technology, providing them with...

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