Beacons: Ad opportunity of dreams?

When loading certain news sites on a mobile phone today, it’s quite easy to see what drives people to use ad blockers. Even with a fast 4G connection, sites can be slow to load, full screen adverts take over the screen and what is usually a fluid scroll, turns into a...

Mobile Monday does IoT

Currently, there is a major, multi-million pound experiment in Bristol to create the smart city of the future. The Bristol is Open project includes high speed broadband, sensors everywhere and a £12 million supercomputer that will power a smarter city. Some of the key...

White Paper: Beacons: The technical overview

The objective of this white paper is to provide education on the core functionality and specification of Bluetooth® Low Energy (BLE). The paper will explore how this relates to the creation of BLE beacons, or iBeacons as they are commonly known following the...

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