6 Key Success Factors for Digital Products

Developed by Mubaloo, we use the Key Success Factors (KSFs) as a framework for delivering successful digital products; it provides a means to step back and take a holistic look at the digital product being created throughout its lifecycle. This allows the product team...

“Boy, have we patented it!” iPhone turns 10

The term ‘smartphone’ is synonymous today with mobile devices that feature a full size screen and operate on multi-touch, i.e. by our fingers touching the screen, allowing actions like scaling to be executed with two or more fingers. But this was not always the case,...

Mobile Marketing: the year in acquisitions

Offering a round-up of acquisitions across the mobile industry in 2016, Mobile Marketing published an article naming the most prominent acquisitions of 2016. Mubaloo’s acquisition by IPG Mediabrands was listed among acquisitions such as LinkedIn and SwiftKey by...

Join Our Mailing List

You have Successfully Subscribed!