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Mobile Marketing: the year in acquisitions

Offering a round-up of acquisitions across the mobile industry in 2016, Mobile Marketing published an article naming the most prominent acquisitions of 2016. Mubaloo’s acquisition by IPG Mediabrands was listed among acquisitions such as LinkedIn and SwiftKey by...

Calculating your Investment in Enterprise Mobility

Enterprise mobility is maturing. Today, most organisations have considered or implemented initiatives around enterprise applications to solve common business challenges such as expense management or customer relationship management. To realise the true potential of...

The Drum: Mark Stewart appointed as new CTO

Mark’s new role will see him take responsibility for Mubaloo’s technology strategy which includes managing the delivery arm of Mubaloo involving iOS, Android, Web, QA and UX as well as project management. In addition to this, he will also be creating and driving the...

A dual-approach to mobile strategy

Mobile Strategy enables companies to adapt to the evolution of business technology, providing them with a competitive advantage that can see companies leapfrog ahead of competitors. Companies who are successful with mobile generally see huge improvements to their...

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